The success of a small business rests in the hands of its founder. It reflects the founder’s values, vision, and their relations with staff members based on personal approaches. The founder’s readiness to consider new proposals, ideas and changes is key to business success and development.
Hence, I choose business owners and entrepreneurs as my target audience, helping them boost their performance and dramatically improve their bottom line.
A small business owner is the one who either ruins the business or leads it to success, bringing it to a new level – the transition to mid-sized business. The only way to achieve this transition is to increase the company’s competitiveness, ensuring competitive advantages even when competing with larger enterprises.